The group started off with their dynamic journey in the year of 1961, as they established their first Electronic Showroom at Falna, in the District Pali of Rajasthan. In 1991, the company established its presence in the marketplace through its highly flourishing electronic distribution and expanded its business all over Rajasthan while having its base in Jaipur.
With time, constant efforts, honest hard work, market surveys, research, innovation and development, the group has now diversified into multiple sectors which include Advertising, Event Management, Hospitality, Health and Fitness, Communication, Real Estate, Software and IT Solutions, E-commerce, Retail Chains.
As the group diversified into different sectors it also kept its roots strong in the electronic industry by opening new electronic retail showrooms all across Rajasthan. The group gained greater pace in 2010 as it started Ganesham electronic retail chain in a franchise format which spans now to 150+ showrooms all over Rajasthan.